UNE Landscaping is a yard care company serving homeowners across Henry County. Like most local service businesses, they did great work but needed a steady way to bring in new customers beyond word of mouth. So we put the owner on camera and ran Facebook ads in McDonough and the cities around it, on Facebook and Instagram.
The challenge: great work, not enough new customers
Landscaping in Henry County is competitive. Homeowners in McDonough, Stockbridge, Locust Grove and Hampton see a lot of yard care ads, and most of them look the same: a stock photo of a lawn and a discount. UNE needed ads that stood out in the feed and made people trust them before they ever reached out.
What we did
1. Put the owner on camera
People hire people. We recorded short videos of the owner talking straight to homeowners about the service, the area and the offer. No actors and no stock footage, just a real local business owner people could recognize.
2. Kept the offer simple
Every ad had one clear next step: book yard care and get a free quote. When an ad asks for one thing, more people do it.
3. Reached homeowners close to home
We focused the campaigns on homeowners in the areas UNE serves across Henry County, so the budget went to people who could actually become customers.
4. Tracked customers, not just clicks
We tracked leads and booked customers, not just likes and views, so we always knew what the ads were bringing in.
Want results like this for your business?
Tell us what you sell and where you serve. We’ll show you how a campaign like this could work for you.
The results
- 247 leads from Facebook and Instagram video ads
- 63 new customers, about 1 in 4 leads
- $13,860 in new yard care revenue
“Parrot Marketing has made a huge difference in the growth of my company. I highly recommend working with David and his team.”
Owner, UNE Landscaping
What your McDonough business can copy
- Show your face. Local customers trust the owner more than a logo. A real person on camera beats a polished stock ad.
- Make one offer. A free quote, a first visit discount or a seasonal special. Give people one clear reason to act now.
- Answer fast. Leads from Facebook ads cool off quickly. Reply within minutes, not days. Here is how AI follow up helps.
- Count customers, not clicks. Track how many leads turn into paying jobs, so you know what your ads are really worth.
Ready to get busy?
We film on site anywhere in Henry County and run the ads for you. Book a free strategy call and get a clear plan, with no pressure to sign.
Parrot Marketing is a local team based in McDonough, GA. We help landscapers, roofers, schools, clinics and other local businesses grow with video, social media, Facebook ads and AI follow up. Contact us to see what we can do for your business.
